Grow Your Business (aka – The Art Marketing Blog)
Dozens & dozens of articles to help you learn what it takes to Find Loving Homes for Your Art!
Browse through the many pages starting with recent posts below.
(Or click to see the “curated collection” of the most popular posts.)
Part Three of Three: Tools I Use Almost Everyday
This is the third and final in the “Tools I Use” series. It will come as a big surprise when you discover just what this is. It’s one I use several times an day and have been using for over 25 years. Keep reading!
Part Two of Tools I Use Almost Everyday
In part two of the three-part series, I take a look at the wonderful and highly rated graphics design program called Canva. There is a multitude of ways that this can help your business and help you get your message understood. It’s a powerful way for you to be powerful in everything you do. And with a few tips and best practices you can rock your visual content creations.
Part One of Three – Tools I Use Almost Everyday
There are tools today that will save you time and money and make your life so much easier. This is going to be a short series – just three articles – but you will get a lifetime of smart ways to keep your business running professionally. All three of the tools have Free forever plans so you can ease into deeper sophistication when you are ready to really propel yourself to full-time success!
It’s Easy, But It’s Never Simple
It’s easy to learn how to play checkers. But it’s not simple to win a game. There are lots of easy-to-learn and accessible tools all around us these days. But taking what we learn and actually putting it to work for us in our business is never simple. This article stands as a reminder that “easy” is almost never “simple” and gives some examples of what to be on the look-out for when you are trying to gain knowledge and grow your business.
When Your Name is the Brand You Need to Brand Your Name
Anything you can do to elevate your name and people’s perception of your business is your biggest priority! In this week’s article, I offer up some ideas to boost your impact.
Testing! One, Two, Three, Testing! Anybody Out There?
Recently, I had a really great in person and in action set of testimonials. If you are wondering if anyone is remembering who you are and what you do in this crazy online noisy and ultra-distracting world we live in today, you will want to read this article.
What to Leave Off a Business Card
What are you leaving off of your website and emails that might be costing you sales? In this post, I have a checklist of the top five things you need to maximize your impact and boost your marketing effectiveness.
Take Control of Your Art Business
If you are feeling lost, out of control, or even dispirited when you think about your art sales and your art business, you might find some good vibes and sorely needed advice in this post. Included is a basic exercise to help you track your most important tasks and help you prioritize your actions. It’s a useful tool that I have shared for years and I hope you can take the time to utilize it, too.
Does Your Art Need a Title?
A title is more than just words. Titling artwork is an art form all on its own. When done right, it can create a bond. When done wrong, it can ruin the art’s impact. I share some tips for creating titles for any artwork. Fine crafts, original oils, and even jewelry can all benefit from some good titles.
Target Marketing is Still a “Thing”.
The idea is simple: when people think about you, you want them to associate you with a specific product. The more specific, the more likely you are to get referrals and other buzz and the very niche client base that will grow with more determination and distinction. The more honed in you are with your line of goods, the more you can develop a loyal following.
Goggle’s Rules Continue to Rule
Do the Big Servers see your email and instantly block it as spam? You might be breaking the rules set by DMARC. Learn what DMARC is and what you need to do to be compliant.
Stuffing is for Turkeys, not Websites.
It’s hard to believe that this is even a topic, but somehow the message is still not fully circulated. I keep finding examples and the results of stuffing can be devastating for search engine results.
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