Grow Your Business (aka – The Art Marketing Blog)
Dozens & dozens of articles to help you learn what it takes to Find Loving Homes for Your Art!
Browse through the many pages starting with recent posts below.
(Or click to see the “curated collection” of the most popular posts.)
In part two of the “tour” of the vital details of the GDPR – the European Union regulations for data protection and privacy – you will find a short but helpful podcast in the mix. And many links to some very useful sites. Sites I trust with information I know most of you need right now.read more
This is part one of two posts on the subject of the new privacy and consent regulations coming on May 25th, 2018. Yes, you need to read this. Yes, even though the General Data Protection Regulations are being enacted in Europe, you might have someone from Europe land on your site and or join your email list and that means you are now in charge of their “data” and you must follow these new rules. It’s a small world afterall!read more
Loyalty is a priceless commodity. One of the easiest ways to encourage loyalty is by creating the “Wow Factor”. And loyalty is paramount for being successful against the competition you are facing every day. In this article, I share my own experience with a company that went above and beyond. I also challenge you with five questions to spur your own ideas for creating a Wow Factor experience for your collectors.read more
Am I ready for prime time? Nope! But that has never stopped me before! Aloha faithful readers. I am excited to announce that I have become a little techier. Finally, I have created a podcast! This first one (hours that turned into days of learning curves)...read more
This post twists and turns and takes you on a small journey. While it is celebrating a very important invention, it further serves to help you be more adventurous and clever in your bigger journey. And, it’s got some great tips to help you easily communicate with your fans and community. It is yet another quick and helpful article.read more
It’s the wild west out there. And now that Facebook is taking steps to rein in the horses and try to contain some of the unruly elements, your business page is vulnerable and might become useless. But wait! You just heard about a new expert who can make it all work. Let’s look at this ancient marketing pattern and save you some money.read more
Today, let’s learn a lesson from Goldilocks. She wanted things to be “just right”. And like the famous porridge, your marketing efforts need to be just right. Not too hot and not too cold. It might be hit or miss, but in this article, you will learn how to be a hit more than a miss with some invaluable tips.read more
Once again, words matter. Are you making this simple mistake? Are you using the “Us” word when you are not part of a team of people? Are you using “corporate speak”?read more
Follow-up is a noun. It’s a thing. It describes an action. It’s also a verb that loses the hyphen. We should all follow up on our prospects. We should follow up on our opportunities. We must follow up on our projects, marketing, advertising, and keep moving forward in our businesses. Follow-up is a key to success. And usually, we can’t delegate our key projects to someone else so… what will it take? Here’s some encouragement!read more
Surely most of the world celebrates the New Year – even if it’s not on January 1st. In the US, we celebrate a dozen or so Federal Holidays and then there are occasions like Mother’s Day and Father’s Day. But what about “Lost Sock Memorial Day”? And surely you want to celebrate “Eat Ice Cream for Breakfast Day”? This is just two of over 360 whacky holidays in a list I am sharing for free! Curated for Maximum Fun!read more
I made it onto the Artsy Shark Top Ten List for 2017. This is actually a repeat performance. I was there last year and I think the year before, too. It’s an honor to be invited to be a guest blogger on Carolyn Edlund’s site. It’s amazing to land in the top ten list.read more
Could it be a cautionary tale with an early Siri attitude? Please excuse the nearly 50-year movie reference. Yes, I looked it up and that iconic Sci-Fi movie, "2001: A Space Odyssey" was released in 1968. If you haven't seen it, just keep reading anyway. This article...read more
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